Consumer Loyalty Award winners are celebrated for the highest ratings in Net Promoter Score (NPS), Brand Perception (overall image and reputation), and NRC Health’s proprietary Human Understanding Metric.
Congratulations to the NRC Health 2024 Consumer Loyalty Award winners!
2024 NRC Health Consumer Loyalty Best in Class Award Winners
Cleveland Clinic Weston Hospital
Hospital od the University of Pennsylvania
Massachusetts General Hospital
Mayo Clinic
Morton Plant Hospital
NewYork-Presbyterian Weill Cornell Medical Center
Northwestern Memorial Hospital
Rush University System for Health
The Ohio State University Wexner Medical Center
UC Davis Health
University of Texas MD Anderson Cancer Center
University of Texas Southwestern Medical Center
2024 NRC Health Consumer Loyalty Award Methodology
The Consumer Loyalty Awards recognize healthcare organizations that consumers rate the highest on an equally weighted combination of Net Promoter Score (NPS), Brand Perception (overall image and reputation), and NRC Health’s proprietary Human Understanding Metric. The 100 top scoring organizations are included in the ranking, with the top 10 of those receiving Best in Class designation. To qualify for consideration, organizations must have received at least 150 Top-of-Mind mentions on NRC Health’s national Market Insights study between April 1, 2023 and March 31, 2024. Market Insights is the largest online healthcare consumer-perception survey in the U.S., measuring the opinions, behaviors, and profiles of 310,000 people annually. The standard error for a sample of over 300,000 households is +/– 0.2 percent at the 95 percent confidence level. The survey sample plan is designed to be nationally representative of the 48 contiguous United States; responses are gathered via an online questionnaire distributed via email.