Insights for Healthcare Transformation

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New Episode Live Now!

Digital misinformation, shifting patient expectations, and the rapid rise of AI are reshaping how healthcare organizations build trust. In this episode of The Experience Shift, pediatrician, bioethicist, and digital health innovator Dr. Wendy Sue Swanson joins Jennifer and Brian to discuss the evolving dynamics of trust, communication, and technology in clinical care. Dr. Swanson shares her groundbreaking experience launching the first hospital‑sponsored medical blog, her early fight against online misinformation, and the lessons she’s learned about engaging patients at scale.

Meet your Hosts

Jennifer Baron, Chief Experience Officer, NRC Health

Jennifer Baron is NRC Health’s first Chief Experience Officer. In her 30+ years in the healthcare industry, she has developed a passion for working to improve access and design experiences for patients, families, and clinicians.

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Brian Wynne, Sr Vice President, NRC Health

Brian Wynne is a nationally recognized healthcare growth leader whose career has been defined by transforming how technology and human experience intersect in modern healthcare. Brian serves as Senior Vice President of Growth at NRC Health.

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