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Digital misinformation, shifting patient expectations, and the rapid rise of AI are reshaping how healthcare organizations build trust. In this episode of The Experience Shift, pediatrician, bioethicist, and digital health innovator Dr. Wendy Sue Swanson joins Jennifer and Brian to discuss the evolving dynamics of trust, communication, and technology in clinical care. Dr. Swanson shares her groundbreaking experience launching the first hospital‑sponsored medical blog, her early fight against online misinformation, and the lessons she’s learned about engaging patients at scale.







