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Podcast: The Real Reason Loyalty Lacks in Health Care (and How to Fix It)

Learn how to build loyalty in health systems with Brian Wynne, Vice President and General Manager of NRC Health, and Ed Refalski, Chief Strategy and Marketing Officer of BayCare Health System.

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Brian Wynne, Vice President and General Manager, has been with NRC Health since 2009. During his time at NRC Health, Brian has worked closely with many of the largest and most prominent healthcare systems in the United States to achieve an array of organizational objectives. His expertise includes customer experience enhancement, consumer and brand strategy, and enterprise loyalty design. Prior to joining NRC Health, Brian was Publisher and Principal of a provider-focused magazine, highlighting emerging trends in healthcare.

Ed Rafalski is the Chief Strategy and Marketing Officer, BayCare Health System.