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Successful telehealth, (literally) overnight

Initially, leaders at Lehigh Valley Physician Group (LVPG) had envisioned a relatively modest scope for their rollout of telehealth technology, given that payers did not reimburse for this care generally. They intended to gradually ease in digital delivery for a small subset of the organization’s higher-risk patients, giving staff and leadership ample time to assess and fine-tune their approach. Like so many other health systems’ strategies, LVPG’s plan was completely upended by the COVID-19 pandemic. As cases mounted and the crisis spread, it became clear to the organization’s leaders that they could no longer afford a gradual deployment of telehealth. The entire system would need to transition to digital delivery—in a matter of weeks. To affect such a rapid transition and understand how to best partner with their patients, LVPG’s leaders turned to NRC Health.

Click here to read the full case study to see how Lehigh Valley Physician Group utilized NRC Health’s Solutions to hone their offering and develop marketing materials and new strategic initiatives.