NRC Health’s Human Understanding Beyond | HUB24 is your chance to discover innovative solutions, best practices, and future-focused strategies to enhance experiences for patients, consumers, and employees. 

An ever-changing healthcare landscape means that hospitals and health systems must change with it or risk widening the gap between themselves and their patients, employees, and communities. Revolutionizing healthcare requires new ways of thinking and providing care to a population that’s living longer and with more complex health needs, including physical, mental, emotional, and financial aspects. 

Consumers are more motivated than ever to choose to receive care at hospitals and health systems that offer them greater value, a better patient experience, and higher quality of care. Employees are also keener than ever to work within organizations that value them, care about their health and well-being, and offer opportunities for advancement. To compete in this changing and internally driven landscape, health-system leaders must look beyond benchmarks and scores and take a human-centered approach to revolutionize care. 

This is what you can expect from HUB24. Join us August 21–23, 2024, in San Diego, California, where the best and brightest minds in healthcare will come together to find solutions that takes healthcare to new heights—beyond scores and encounters. With sessions focusing on everything from using cognitive science to enhance patient care to improving communication with physician and nurse rounding, HUB24 sets the stage to improve experiences for every group involved in care delivery.

• Powerful tools to re-engage and reward your workforce  
• Emerging trends, proven best practices, and forward-thinking innovations  
• Action plans for building and protecting online reputation to engage patients  
• Future-focused solutions to achieve better outcomes for patients, care teams, health systems, communities, and your bottom line 

This year’s conference features Dr. Geeta Nayyar as its opening keynote speaker. A healthcare powerhouse, Dr. Nayyar has worked for Salesforce and AT&T while blazing a path in healthcare that enables systems to empower both care teams and patients. Her impact goes far beyond the C-suite—she’s on a mission to improve patient care for all with a human-centered approach to innovation.

“It is in community with our other healthcare professionals that we discover what’s working,” says Dr. Peggy Greco, Chief Patient Experience Officer, Nemours Children’s Health, and HUB23 attendee. “I’m really excited about the ability to really get to know the people that are doing the work across the nation.” 

Human understanding in the era of burgeoning technologies like AI and greater consumer choice is key to remaining financially sound and able to provide lifesaving, life-changing, and human-centered care. Hospitals and health systems, says Dr. Nayyar, are living in a time of “true transformation,” with greater consumer understanding and demands. Improving the lives of patients and physicians can only be done with Human Understanding at the center.  

“It’s been incredibly refreshing,” says Joan Cox, Chief Experience Officer at Yuma Regional Medical Center. “It’s always so refreshing to be able to connect with like-minded people.” 

HUB24 provides insights, strategies, and connections with likeminded healthcare leaders and innovators working to improve healthcare experiences for patients, providers, care teams, health systems, and entire communities. Preview the agenda and register today!