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Looking Back. Thinking Forward.

Over the course of 2023, the Human Understanding Institute produced 10 nSights – focused briefs that use NRC Health data and expertise to illuminate issues at the intersection of healthcare delivery and Human Understanding®.

AI in Healthcare: Promise and Pitfalls

The use of AI in healthcare is in its infancy – ChatGPT was launched a year ago – and while there is certainly reason for optimism around the new technology, we must be transparent about its uses and circumspect about its capabilities.

The ‘Ouch’ Factor of Billing and Payment

While the billing and payment process is not under the direct control of patient experience leaders, confusion around the process has a direct, detrimental effect on the overall perception of care.

The Great Brand Blur

With these lessons in mind, organizations can cut through the Great Brand Blur by focusing on what matters to the people and communities they serve.