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Experience and Marketing and IT, Oh My!

What happens if you combine patient experience, marketing strategy, and information technology? Just ask Chris DuFresne, VP of Experience & Marketing Technology at Allina Health. In this episode we explore Chris’ unique vantage point to the transformation of healthcare. Listen as Chris explains how he’s shaking up the status quo, putting different teams together, and fusing disparate components of care delivery to create a hybrid journey of both virtual and physical experiences. Add in an emphasis on the unique person receiving care and it sounds like future talk, but it’s what Chris is doing right now.

Click here to listen to this episode.