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Executive Q&A with Dennis W. Pullin, President and CEO at Virtua Health System

Virtua Health’s mission is to help people “be well, get well, stay well.” As Dennis W. Pullin, FACHE, the organization’s president and CEO, states, “You can’t follow through with that mission without treating the whole patient first.” Following that logic, Virtua has implemented programs that extend far beyond traditional health care. Examples include a hair salon for cancer patients and a mobile farmers market to address food insecurity. We interviewed Pullin about his guiding principles and how he is...

Physician Transparency: An Urgent Priority for Today’s Boards

To gauge the importance of patient experience transparency in healthcare, consider how consumers approach buying decisions. Most wouldn’t dream of making any large purchase before they consulted online ratings and reviews. In many cases, the absence of word-of-mouth from their fellow consumers is an immediate mark of suspicion. No reviews means no trust, which ultimately means no transaction. Such is the hold that transparency has on the economy.Healthcare decisions are no exception.