A culture shift is when change comes to the behaviors and beliefs of an organization and the people who work within it. This is something that doesn’t happen on its own—it’s something an organization has to focus on, and something that takes time. Read this case study on how Children’s of Alabama’s Vice President of Customer Service created a culture shift for the organization by adopting NRC Health’s Real-time Feedback solution. →
The latest news and industry
perspective from NRC Health.
Consumerism is different in healthcare when you compare it to organizations like Amazon or Netflix, because patients aren’t coming to us to select a movie or choose the best price for a product. They’re coming for their healthcare needs, and that’s personal. →
The secret’s out about digital marketing in healthcare—that is, if the marketing budgets of leading healthcare systems are any indication. Ascension Health, the nation’s largest non-profit hospital organization, is doubling down on a digital approach to reaching its patients. Ascension’s chief marketing officer predicts that their digital vs. traditional marketing split will approach 50/50 within the next few years. New York’s Northwell Health is following suit. The organization has multiplied its digital ad spending almost twentyfold from its 2015 levels. With all... →
Dr. Harvey and Jean Picker were healthcare disruptors who changed the way patient experience was viewed. It was a seismic paradigm shift for organizations to ask patients about their experiences and use that information to determine what mattered most. →